for the trails
The Places We Run Through
We spend a significant amount of time out on the trails—running, filling our soft flasks from mountain streams, and enjoying the quiet of the outdoors.
It is easy to assume these places are untouched, but the reality is that they are increasingly affected by human activity. Microplastics have even been found in remote alpine regions, reminding us that water sources are far more sensitive than they appear.
for the trails
Small Habits, Big Impact
We believe that habits—both good and bad—add up over time. This doesn’t mean we need to stop going outside; it just means being a bit more mindful of how we do it. Our philosophy is simple:
- Leave no trace: Always use biodegradable soap when cleaning gear and never leave anything behind on the trails or at mountain huts.
- Take care of your gear: Extending the lifespan of your equipment means buying less and creating less waste.
- Repair over replace: Whenever possible, we encourage fixing parts like mouthpieces instead of buying a whole new setup.
For the Trails
How we operate
As a small team based in Austria and the Netherlands, we are still figuring things out, but we try to keep our principles consistent. We work mostly remote to reduce travel impact and avoid unnecessary flights whenever there is a realistic alternative like public transport. If feasible, we use public transport for business appointments as well.
We produce our products near Innsbruck. Use minimal packaging where possible. We use recycled paper packaging and water based inks for the prints. The electricity used for production is 100% from renewable energy. We are working to gather better data on our total energy use as we grow.
For the trails
An ongoing process
We don’t view sustainability as a box to tick or something to "optimize" once and be done with. It is an ongoing process, and we want to be transparent about the fact that we are still improving.
As our business grows and profit permits, we plan to find more ways to support environmental projects. For now, we remain focused on the "Why" and "How": make gear last longer and minimize our carbon footprint.
If you have any tips or feedback, please let us know.